Case Study: Westmill

Westmill Foods is one of Europe’s largest specialist food companies, manufacturer and supplier of authentic Asian and Afro-Caribbean food. We serve the chefs and owners of restaurants and takeaways as well as offering a diverse consumer portfolio. Our product range includes high quality rice, spices, sauces, edible oils, flour and noodles, which we sell to partners in wholesale as well as cash and carry, food service, grocery and B2B.

Westmill first completed the Culture Excellence assessment in 2017.

Celebrating Westmill’s Strengths

• The foundation of Westmill’s culture plans are based on the sites lower scoring dimensions, but Westmill also feel it is important to build and celebrate their strengths

• How Westmill selected which strengths to celebrate and enhance:

  • Important fact to note: Westmill wanted to celebrate their strengths across the entire company

  • Reviewed the Camden Excellence survey result data as a company not individual manufacturing sites

  • For each category (People, Process, Purpose & Proactivity) we looked at the highest %

  • Westmill additionally linked in other culture workstreams such as our “Westmill Say survey”

  • Two categories of strength Westmill wanted to enhance

Reference: Campden BRI (2023), Culture Excellence 9th Annual Seminar